Idea Validation — Much More Than Just A/B Experiments

UPDATE: I published a longer and more detailed of this article in my free eBook Testing Product Ideas Handbook Here are a few important things to know about product ideas: 1) the vast majority of ideas lead to no measurable improvements in business results or value-to-customer (some actually cause negative results) 2) No one, no matter how senior or experienced, …

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GIST for Personal Planning

Staying productive is as challenging to me as it is for most people. Procrastination, constant feeling of not doing enough, working long hours — I have all the symptoms. However, as I started working with companies and observed their notion of productivity, often keeping everyone busy chasing projects that lead nowhere, I started seeing the flaws in …

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