It’s no secret that product management is often a misunderstood and misused role. Many companies restrict PMs to narrow, stereotypical jobs, hindering
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The Hype Economy
Observing tech companies you may notice a broad, disturbing phenomenon: everyone’s hard at work “selling” their product ideas — stakeholders and engineers
Your Customers Are Not Always Right
When talking to product managers, company leaders, and customer-facing folk, a common belief surfaces: if enough customers (b2c), or an important customer
Who Should Rule the Product?
Recently the product sphere had boiled-over over Airbnb removing product managers from product teams and converting them into product marketing managers. The
Planning With Outcome Roadmaps
As I’m writing this, the dreaded yearly planning cycle is just around the corner and the debate over roadmaps is surfacing once
Why You’re Struggling to Prioritize
Idea prioritization exercises are often hard and unsatisfying. The discussions run long and the decisions feel suboptimal. Using numeric methods like ICE
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Itamar Gilad