{"id":393,"date":"2019-10-14T14:10:39","date_gmt":"2019-10-14T14:10:39","guid":{"rendered":"https:\/\/itamargilad.com\/home\/?page_id=393"},"modified":"2023-08-18T10:52:34","modified_gmt":"2023-08-18T10:52:34","slug":"resources","status":"publish","type":"page","link":"https:\/\/itamargilad.com\/resources\/","title":{"rendered":"Resources"},"content":{"rendered":"<p><a href=\"https:\/\/itamargilad.com\" rel=\"\"><\/p>\n<p><strong><span style=\"color: var(--tcb-color-3);\"><strong><span>Itamar&nbsp;<\/span><span>Gilad<\/span><\/strong><\/span><\/strong><\/p>\n<p><\/a> <a href=\"#\">   <\/a> <\/p>\n<ul id=\"m-175989ebd23\" data-iid=\"16\" style=\"z-index: 13;\">\n<li data-id=\"15\" data-item-display-desktop=\"text\" data-tcb_hover_state_parent=\"\" style=\"\"> <a href=\"\/book-evidence-guided\/\" rel=\"nofollow\" style=\"\"> <span>Book<\/span><\/a> <\/li>\n<li data-id=\"4\" data-item-display-desktop=\"text\" data-tcb_hover_state_parent=\"\" style=\"\"> <a href=\"\/workshops\" style=\"\"> <span>Workshops<\/span><\/a> <\/li>\n<li data-id=\"13\" data-item-display-desktop=\"text\" data-tcb_hover_state_parent=\"\" style=\"\"> <a href=\"\/keynotes\" style=\"\"> <span>Keynotes<\/span><\/a> <\/li>\n<li data-id=\"7\" data-item-display-desktop=\"text\" data-tcb_hover_state_parent=\"\" style=\"\"> <a href=\"\/resources\" style=\"\"> <span>Resources<\/span><span><\/span><\/a>\n<ul style=\"z-index: 14;\">\n<li data-id=\"8\" data-item-display-desktop=\"text\"> <a href=\"https:\/\/itamargilad.com\/resources\"> <span>Downloads<\/span><\/a> <\/li>\n<li data-id=\"10\" data-item-display-desktop=\"text\"> <a href=\"\/blog\"> <span>Blog<\/span><\/a> <\/li>\n<li data-id=\"11\" data-item-display-desktop=\"text\"> <a href=\"\/resources#ResourcesImages\"> <span>Images<\/span><\/a> <\/li>\n<li data-id=\"12\" data-item-display-desktop=\"text\"> <a href=\"\/resources#ResourcesVideos\"> <span>Videos<\/span><\/a> <\/li>\n<\/ul>\n<\/li>\n<li data-id=\"9\" data-item-display-desktop=\"text\" data-tcb_hover_state_parent=\"\" style=\"\"> <a href=\"\/clients\" style=\"\"> <span>Clients<\/span><\/a> <\/li>\n<li data-id=\"2\" data-item-display-desktop=\"text\" data-tcb_hover_state_parent=\"\" style=\"\"> <a href=\"\/about\/\" style=\"\"> <span>About<\/span><\/a> <\/li>\n<\/ul>\n<h1 id=\"t-1586702302239\" style=\"text-align: left;\"><strong>Resources<\/strong><\/h1>\n<h2 id=\"t-1586702302240\">Downloads<\/h2>\n<p><span style=\"width: 100%;\"><a href=\"\/resources\/idea-testing-ebook\/\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" alt=\"\" width=\"250\" height=\"354\" title=\"Testing Product Ideas Cover\" data-id=\"1673\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2022\/05\/Testing-Product-Ideas-Cover.png\" style=\"--smush-placeholder-width: 250px; --smush-placeholder-aspect-ratio: 250\/354;margin-left: 0px; aspect-ratio: auto 848 \/ 1200;\" data-init-width=\"848\" data-init-height=\"1200\" loading=\"lazy\" data-width=\"250\" data-height=\"354\" mt-d=\"-5\" center-v-d=\"false\" data-link-wrap=\"1\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" alt=\"\" width=\"250\" height=\"354\" title=\"Testing Product Ideas Cover\" data-id=\"1673\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2022\/05\/Testing-Product-Ideas-Cover.png\" style=\"margin-left: 0px; aspect-ratio: auto 848 \/ 1200;\" data-init-width=\"848\" data-init-height=\"1200\" loading=\"lazy\" data-width=\"250\" data-height=\"354\" mt-d=\"-5\" center-v-d=\"false\" data-link-wrap=\"1\"><\/noscript><\/a><\/span><span style=\"width: 100%;\"><a href=\"\/ebook-product-frameworks\/\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" alt=\"\" width=\"248\" height=\"351\" title=\"15 essential product frameworks Cover\" data-id=\"966\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2020\/10\/15-essential-product-frameworks-Cover-212x300.png\" style=\"--smush-placeholder-width: 248px; --smush-placeholder-aspect-ratio: 248\/351;aspect-ratio: auto 212 \/ 300;\" data-init-width=\"212\" data-init-height=\"300\" loading=\"lazy\" data-width=\"248\" data-height=\"351\" mt-d=\"-1\" center-v-d=\"false\" data-link-wrap=\"1\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" alt=\"\" width=\"248\" height=\"351\" title=\"15 essential product frameworks Cover\" data-id=\"966\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2020\/10\/15-essential-product-frameworks-Cover-212x300.png\" style=\"aspect-ratio: auto 212 \/ 300;\" data-init-width=\"212\" data-init-height=\"300\" loading=\"lazy\" data-width=\"248\" data-height=\"351\" mt-d=\"-1\" center-v-d=\"false\" data-link-wrap=\"1\"><\/noscript><\/a><\/span><span style=\"width: 100%;\"><a href=\"\/ebook-okr\/\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" alt=\"\" width=\"248\" height=\"396\" title=\"OKR Ebook Cover\" data-id=\"1145\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2021\/03\/OKR-Ebook-Cover.png\" style=\"--smush-placeholder-width: 248px; --smush-placeholder-aspect-ratio: 248\/396;aspect-ratio: auto 752 \/ 1200;\" data-init-width=\"752\" data-init-height=\"1200\" loading=\"lazy\" data-width=\"248\" data-height=\"396\" mt-d=\"-1\" center-v-d=\"false\" data-link-wrap=\"1\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" alt=\"\" width=\"248\" height=\"396\" title=\"OKR Ebook Cover\" data-id=\"1145\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2021\/03\/OKR-Ebook-Cover.png\" style=\"aspect-ratio: auto 752 \/ 1200;\" data-init-width=\"752\" data-init-height=\"1200\" loading=\"lazy\" data-width=\"248\" data-height=\"396\" mt-d=\"-1\" center-v-d=\"false\" data-link-wrap=\"1\"><\/noscript><\/a><\/span><span style=\"width: 100%;\"><a href=\"\/ice-ebook\/\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" alt=\"\" width=\"217\" height=\"346\" title=\"ICE Prio eBook Cover\" data-id=\"1509\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2022\/02\/ICE-Prio-eBook-Cover.png\" style=\"--smush-placeholder-width: 217px; --smush-placeholder-aspect-ratio: 217\/346;aspect-ratio: auto 752 \/ 1200;\" data-init-width=\"752\" data-init-height=\"1200\" loading=\"lazy\" data-width=\"217\" data-height=\"346\" mt-d=\"-0.1419999999999959\" center-v-d=\"false\" data-link-wrap=\"1\" ml-d=\"-0.5679999999999836\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" alt=\"\" width=\"217\" height=\"346\" title=\"ICE Prio eBook Cover\" data-id=\"1509\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2022\/02\/ICE-Prio-eBook-Cover.png\" style=\"aspect-ratio: auto 752 \/ 1200;\" data-init-width=\"752\" data-init-height=\"1200\" loading=\"lazy\" data-width=\"217\" data-height=\"346\" mt-d=\"-0.1419999999999959\" center-v-d=\"false\" data-link-wrap=\"1\" ml-d=\"-0.5679999999999836\"><\/noscript><\/a><\/span><span><a href=\"\/gist-framework-slides\" rel=\" nofollow\"><img decoding=\"async\" alt=\"\" data-id=\"836\" width=\"344\" data-init-width=\"1024\" height=\"194\" data-init-height=\"577\" title=\"GIST Slide Deck\" loading=\"lazy\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2020\/04\/GIST-Slide-Deck-1024x577.jpg\" style=\"--smush-placeholder-width: 344px; --smush-placeholder-aspect-ratio: 344\/194;aspect-ratio: auto 1024 \/ 577;\" data-width=\"344\" data-height=\"194\" data-link-wrap=\"1\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" alt=\"\" data-id=\"836\" width=\"344\" data-init-width=\"1024\" height=\"194\" data-init-height=\"577\" title=\"GIST Slide Deck\" loading=\"lazy\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2020\/04\/GIST-Slide-Deck-1024x577.jpg\" style=\"aspect-ratio: auto 1024 \/ 577;\" data-width=\"344\" data-height=\"194\" data-link-wrap=\"1\"><\/noscript><\/a><\/span><\/p>\n<p><strong>GIST Framework Slides<\/strong><\/p>\n<p><span style=\"width: 100%;\"><a href=\"\/resources\/confidence-meter-calculator\/\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" alt=\"Confidence Calculator\" width=\"302\" height=\"195\" title=\"Confidence Calculator\" data-id=\"530\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/Confidence-meter-snap.png\" style=\"--smush-placeholder-width: 302px; --smush-placeholder-aspect-ratio: 302\/195;aspect-ratio: auto 816 \/ 526;\" data-width=\"302\" data-height=\"195\" data-init-width=\"816\" data-init-height=\"526\" loading=\"lazy\" mt-d=\"-4\" center-v-d=\"false\" data-link-wrap=\"1\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" alt=\"Confidence Calculator\" width=\"302\" height=\"195\" title=\"Confidence Calculator\" data-id=\"530\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/Confidence-meter-snap.png\" style=\"aspect-ratio: auto 816 \/ 526;\" data-width=\"302\" data-height=\"195\" data-init-width=\"816\" data-init-height=\"526\" loading=\"lazy\" mt-d=\"-4\" center-v-d=\"false\" data-link-wrap=\"1\"><\/noscript><\/a><\/span><\/p>\n<p><strong>Confidence Calculator<\/strong><\/p>\n<p><span style=\"width: 100%;\"><a href=\"\/resources\/gist-board-template\/\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" alt=\"GIST Board Template\" width=\"350\" height=\"197\" title=\"GIST Board Template\" data-id=\"761\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2020\/04\/GIST-Board-scaled-e1586704068559.jpg\" style=\"--smush-placeholder-width: 350px; --smush-placeholder-aspect-ratio: 350\/197;margin-left: 0px; aspect-ratio: auto 400 \/ 225;\" data-width=\"350\" data-height=\"197\" mt-d=\"-3\" center-v-d=\"false\" data-init-width=\"400\" data-init-height=\"225\" loading=\"lazy\" data-link-wrap=\"1\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" alt=\"GIST Board Template\" width=\"350\" height=\"197\" title=\"GIST Board Template\" data-id=\"761\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2020\/04\/GIST-Board-scaled-e1586704068559.jpg\" style=\"margin-left: 0px; aspect-ratio: auto 400 \/ 225;\" data-width=\"350\" data-height=\"197\" mt-d=\"-3\" center-v-d=\"false\" data-init-width=\"400\" data-init-height=\"225\" loading=\"lazy\" data-link-wrap=\"1\"><\/noscript><\/a><\/span><\/p>\n<p><strong>GIST Board<\/strong><\/p>\n<p><span style=\"width: 100%;\"><a href=\"\/resources\/idea-testing-ebook\/\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" alt=\"Testing Product Ideas Ebook\" width=\"151\" height=\"211\" title=\"Testing Product Ideas Ebook\" data-id=\"686\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2020\/01\/Testing-Product-Ideas-Cover-e1580384933364.jpg\" style=\"--smush-placeholder-width: 151px; --smush-placeholder-aspect-ratio: 151\/211;aspect-ratio: auto 400 \/ 558;\" data-init-width=\"400\" data-init-height=\"558\" loading=\"lazy\" data-width=\"151\" data-height=\"211\" mt-d=\"-1\" center-v-d=\"false\" data-link-wrap=\"1\" mt-t=\"-5\" ml-t=\"0\" center-h-t=\"false\" mt-m=\"-3\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" alt=\"Testing Product Ideas Ebook\" width=\"151\" height=\"211\" title=\"Testing Product Ideas Ebook\" data-id=\"686\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2020\/01\/Testing-Product-Ideas-Cover-e1580384933364.jpg\" style=\"aspect-ratio: auto 400 \/ 558;\" data-init-width=\"400\" data-init-height=\"558\" loading=\"lazy\" data-width=\"151\" data-height=\"211\" mt-d=\"-1\" center-v-d=\"false\" data-link-wrap=\"1\" mt-t=\"-5\" ml-t=\"0\" center-h-t=\"false\" mt-m=\"-3\"><\/noscript><\/a><\/span><\/p>\n<p>Ebook &#8211; Testing Product Ideas Handbook<\/p>\n<p><span style=\"width: 100%;\"><a href=\"\/ebook-okr\/\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" alt=\"\" width=\"165\" height=\"263\" title=\"OKR Ebook Cover\" data-id=\"1145\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2021\/03\/OKR-Ebook-Cover.png\" style=\"--smush-placeholder-width: 165px; --smush-placeholder-aspect-ratio: 165\/263;aspect-ratio: auto 752 \/ 1200;\" data-init-width=\"752\" data-init-height=\"1200\" loading=\"lazy\" data-width=\"165\" data-height=\"263\" mt-d=\"-2\" center-v-d=\"false\" data-link-wrap=\"1\" ml-d=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" alt=\"\" width=\"165\" height=\"263\" title=\"OKR Ebook Cover\" data-id=\"1145\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2021\/03\/OKR-Ebook-Cover.png\" style=\"aspect-ratio: auto 752 \/ 1200;\" data-init-width=\"752\" data-init-height=\"1200\" loading=\"lazy\" data-width=\"165\" data-height=\"263\" mt-d=\"-2\" center-v-d=\"false\" data-link-wrap=\"1\" ml-d=\"0\"><\/noscript><\/a><\/span><\/p>\n<p>Ebook &#8211; OKRs Done Right<\/p>\n<p><span style=\"width: 100%;\"><a href=\"\/ebook-product-frameworks\/\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" alt=\"\" width=\"188\" height=\"266\" title=\"15 essential product frameworks Cover\" data-id=\"966\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2020\/10\/15-essential-product-frameworks-Cover-212x300.png\" style=\"--smush-placeholder-width: 188px; --smush-placeholder-aspect-ratio: 188\/266;margin-left: 0px; aspect-ratio: auto 212 \/ 300;\" data-init-width=\"212\" data-init-height=\"300\" loading=\"lazy\" data-width=\"188\" data-height=\"266\" mt-d=\"-1\" center-v-d=\"false\" data-link-wrap=\"1\" mt-t=\"0\" mt-m=\"-2\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" alt=\"\" width=\"188\" height=\"266\" title=\"15 essential product frameworks Cover\" data-id=\"966\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2020\/10\/15-essential-product-frameworks-Cover-212x300.png\" style=\"margin-left: 0px; aspect-ratio: auto 212 \/ 300;\" data-init-width=\"212\" data-init-height=\"300\" loading=\"lazy\" data-width=\"188\" data-height=\"266\" mt-d=\"-1\" center-v-d=\"false\" data-link-wrap=\"1\" mt-t=\"0\" mt-m=\"-2\"><\/noscript><\/a><\/span><\/p>\n<p>Ebook &#8211; 15 Essential Product Frameworks<\/p>\n<p><span style=\"width: 100%;\"><a href=\"\/resources\/confidence-meter-calculator\/\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" alt=\"Confidence Calculator\" width=\"267\" height=\"172\" title=\"Confidence Calculator\" data-id=\"530\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/Confidence-meter-snap.png\" style=\"--smush-placeholder-width: 267px; --smush-placeholder-aspect-ratio: 267\/172;margin-left: 0px; aspect-ratio: auto 816 \/ 526;\" data-width=\"267\" data-height=\"172\" data-init-width=\"816\" data-init-height=\"526\" loading=\"lazy\" mt-d=\"-4\" center-v-d=\"false\" data-link-wrap=\"1\" mt-t=\"-3\" mt-m=\"-1\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" alt=\"Confidence Calculator\" width=\"267\" height=\"172\" title=\"Confidence Calculator\" data-id=\"530\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/Confidence-meter-snap.png\" style=\"margin-left: 0px; aspect-ratio: auto 816 \/ 526;\" data-width=\"267\" data-height=\"172\" data-init-width=\"816\" data-init-height=\"526\" loading=\"lazy\" mt-d=\"-4\" center-v-d=\"false\" data-link-wrap=\"1\" mt-t=\"-3\" mt-m=\"-1\"><\/noscript><\/a><\/span><\/p>\n<p>Confidence Calculator<\/p>\n<p><span style=\"\"><a href=\"\/resources\/gist-board-template\/\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" alt=\"\" data-id=\"761\" width=\"216\" data-init-width=\"400\" height=\"122\" data-init-height=\"225\" title=\"GIST Board\" loading=\"lazy\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2020\/04\/GIST-Board-scaled-e1586704068559.jpg\" style=\"--smush-placeholder-width: 216px; --smush-placeholder-aspect-ratio: 216\/122;margin-left: 0px; aspect-ratio: auto 400 \/ 225;\" data-width=\"216\" data-height=\"122\" data-link-wrap=\"1\" mt-m=\"-2\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" alt=\"\" data-id=\"761\" width=\"216\" data-init-width=\"400\" height=\"122\" data-init-height=\"225\" title=\"GIST Board\" loading=\"lazy\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2020\/04\/GIST-Board-scaled-e1586704068559.jpg\" style=\"margin-left: 0px; aspect-ratio: auto 400 \/ 225;\" data-width=\"216\" data-height=\"122\" data-link-wrap=\"1\" mt-m=\"-2\"><\/noscript><\/a><\/span><\/p>\n<p>GIST Board<\/p>\n<h2 id=\"t-1586702302243\">Videos<\/h2>\n<h2 id=\"t-1586702302244\">Blog<\/h2>\n<p><a href=\"https:\/\/itamargilad.com\/gist-scorecard\/\" dynamic-postlink=\"tcb_post_the_permalink\" data-shortcode-id=\"565\"><\/a><span data-link=\"1\" data-shortcode=\"tcb_post_categories\"><a href=\"https:\/\/itamargilad.com\/category\/product-management\/\" title=\"Product Management\">Product Management<\/a><\/span><\/p>\n<h2 data-shortcode=\"tcb_post_title\"><a href=\"https:\/\/itamargilad.com\/gist-scorecard\/\" title=\"Is Your Company Evidence-Guided? \u00a0\">Is Your Company Evidence-Guided? \u00a0<\/a><\/h2>\n<p>As I teach evidence-guided product development I encounter two types of reactions. Most people realize that their company is caught in a <a href=\"https:\/\/itamargilad.com\/gist-scorecard\/#more-2326\"><\/a><\/p>\n<p><a href=\"https:\/\/itamargilad.com\/gist-scorecard\/\"><span><span>Read More<\/span><\/span><\/a><a href=\"https:\/\/itamargilad.com\/why-evidence-guided\/\" dynamic-postlink=\"tcb_post_the_permalink\" data-shortcode-id=\"565\"><\/a><span data-link=\"1\" data-shortcode=\"tcb_post_categories\"><a href=\"https:\/\/itamargilad.com\/category\/product-management\/\" title=\"Product Management\">Product Management<\/a><\/span><\/p>\n<h2 data-shortcode=\"tcb_post_title\"><a href=\"https:\/\/itamargilad.com\/why-evidence-guided\/\" title=\"Why I Wrote A Book About Evidence-Guided Development\">Why I Wrote A Book About Evidence-Guided Development<\/a><\/h2>\n<p>On Feb 1st 2018 I published my most viral article. Originally shared on Medium and LinkedIn, it got hundreds of thousands of <a href=\"https:\/\/itamargilad.com\/why-evidence-guided\/#more-2247\"><\/a><\/p>\n<p><a href=\"https:\/\/itamargilad.com\/why-evidence-guided\/\"><span><span>Read More<\/span><\/span><\/a><a href=\"https:\/\/itamargilad.com\/genml\/\" dynamic-postlink=\"tcb_post_the_permalink\" data-shortcode-id=\"565\"><\/a><span data-link=\"1\" data-shortcode=\"tcb_post_categories\"><a href=\"https:\/\/itamargilad.com\/category\/product-management\/\" title=\"Product Management\">Product Management<\/a><\/span><\/p>\n<h2 data-shortcode=\"tcb_post_title\"><a href=\"https:\/\/itamargilad.com\/genml\/\" title=\"On GenML, Artifacts, and Product Management\">On GenML, Artifacts, and Product Management<\/a><\/h2>\n<p>The latest wave of GenML tools is truly remarkable. I believe all creative work is going to be impacted, including product management. <a href=\"https:\/\/itamargilad.com\/genml\/#more-2223\"><\/a><\/p>\n<p><a href=\"https:\/\/itamargilad.com\/genml\/\"><span><span>Read More<\/span><\/span><\/a><a href=\"https:\/\/itamargilad.com\/net-promoter-score-part2\/\" dynamic-postlink=\"tcb_post_the_permalink\" data-shortcode-id=\"565\"><\/a><span data-link=\"1\" data-shortcode=\"tcb_post_categories\"><a href=\"https:\/\/itamargilad.com\/category\/product-management\/\" title=\"Product Management\">Product Management<\/a><\/span><\/p>\n<h2 data-shortcode=\"tcb_post_title\"><a href=\"https:\/\/itamargilad.com\/net-promoter-score-part2\/\" title=\"NPS &#8211; Helpful or Harmful? (part 2)\u00a0\">NPS &#8211; Helpful or Harmful? (part 2)\u00a0<\/a><\/h2>\n<p>Many companies consider the Net Promoter Score their most important customer metric. In the first article in the series we saw how <a href=\"https:\/\/itamargilad.com\/net-promoter-score-part2\/#more-2193\"><\/a><\/p>\n<p><a href=\"https:\/\/itamargilad.com\/net-promoter-score-part2\/\"><span><span>Read More<\/span><\/span><\/a><a href=\"https:\/\/itamargilad.com\/net-promoter-score-part1\/\" dynamic-postlink=\"tcb_post_the_permalink\" data-shortcode-id=\"565\"><\/a><span data-link=\"1\" data-shortcode=\"tcb_post_categories\"><a href=\"https:\/\/itamargilad.com\/category\/product-management\/\" title=\"Product Management\">Product Management<\/a><\/span><\/p>\n<h2 data-shortcode=\"tcb_post_title\"><a href=\"https:\/\/itamargilad.com\/net-promoter-score-part1\/\" title=\"Net Promoter Score &#8211; Helpful or Harmful? (part 1)\">Net Promoter Score &#8211; Helpful or Harmful? (part 1)<\/a><\/h2>\n<p>The Net Promoter Score is almost an industry standard. We\u2019re constantly bombarded with the question \u201cHow likely are you to recommend company <a href=\"https:\/\/itamargilad.com\/net-promoter-score-part1\/#more-2166\"><\/a><\/p>\n<p><a href=\"https:\/\/itamargilad.com\/net-promoter-score-part1\/\"><span><span>Read More<\/span><\/span><\/a><a href=\"https:\/\/itamargilad.com\/outputs-to-outcomes\/\" dynamic-postlink=\"tcb_post_the_permalink\" data-shortcode-id=\"565\"><\/a><span data-link=\"1\" data-shortcode=\"tcb_post_categories\"><a href=\"https:\/\/itamargilad.com\/category\/product-management\/\" title=\"Product Management\">Product Management<\/a><\/span><\/p>\n<h2 data-shortcode=\"tcb_post_title\"><a href=\"https:\/\/itamargilad.com\/outputs-to-outcomes\/\" title=\"From Outputs to Outcomes: Bridging the Four Gaps\">From Outputs to Outcomes: Bridging the Four Gaps<\/a><\/h2>\n<p>It\u2019s no secret that many companies struggle with Objectives and Key Results. As I wrote before, a very common problem is setting <a href=\"https:\/\/itamargilad.com\/outputs-to-outcomes\/#more-2140\"><\/a><\/p>\n<p><a href=\"https:\/\/itamargilad.com\/outputs-to-outcomes\/\"><span><span>Read More<\/span><\/span><\/a><\/p>\n<p><a href=\"https:\/\/itamargilad.com\/blog\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\">Older posts&#8230; <\/a><\/p>\n<h2 id=\"t-1586702302240\">Images<\/h2>\n<h3 id=\"t-1586702302241\"><strong>Talks and Keynotes<\/strong><\/h3>\n<p><span style=\"width: 100%;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"381\" height=\"572\" title=\"66029364_2338078159763747_8111197054488805376_o\" data-id=\"398\" style=\"aspect-ratio: auto 1365 \/ 2048;\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/66029364_2338078159763747_8111197054488805376_o.jpg\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/66029364_2338078159763747_8111197054488805376_o.jpg\" data-width=\"381\" data-height=\"572\" data-init-width=\"1365\" data-init-height=\"2048\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"1365\" height=\"2048\" title=\"66029364_2338078159763747_8111197054488805376_o\" data-id=\"398\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/66029364_2338078159763747_8111197054488805376_o.jpg\" style=\"--smush-placeholder-width: 1365px; --smush-placeholder-aspect-ratio: 1365\/2048;width: 100%;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"1365\" height=\"2048\" title=\"66029364_2338078159763747_8111197054488805376_o\" data-id=\"398\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/66029364_2338078159763747_8111197054488805376_o.jpg\" style=\"width: 100%;\"><\/noscript><\/span><span style=\"width: 100%;\"><img decoding=\"async\" alt=\"\" width=\"540\" height=\"649\" title=\"EVENT__NCK9144\" data-id=\"1562\" style=\"aspect-ratio: auto 666 \/ 800;\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/EVENT__NCK9144-e1571065432477.jpg\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2022\/03\/EVENT__NCK9144-scaled-e1648466242103.jpg\" data-width=\"540\" data-height=\"649\" data-init-width=\"666\" data-init-height=\"800\" loading=\"lazy\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"951\" height=\"1040\" title=\"EVENT__NCK9144\" data-id=\"397\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/EVENT__NCK9144-e1571065432477.jpg\" style=\"--smush-placeholder-width: 951px; --smush-placeholder-aspect-ratio: 951\/1040;width: 100%;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"951\" height=\"1040\" title=\"EVENT__NCK9144\" data-id=\"397\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/EVENT__NCK9144-e1571065432477.jpg\" style=\"width: 100%;\"><\/noscript><\/span><span style=\"width: 100%;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"1024\" height=\"768\" title=\"EVENT__NCK9153 fix\" data-id=\"406\" style=\"aspect-ratio: auto 1275 \/ 956;\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/EVENT__NCK9153-fix.jpg\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/EVENT__NCK9153-fix.jpg\" data-width=\"1024\" data-height=\"768\" data-init-width=\"1275\" data-init-height=\"956\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"1275\" height=\"956\" title=\"EVENT__NCK9153 fix\" data-id=\"406\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/EVENT__NCK9153-fix.jpg\" style=\"--smush-placeholder-width: 1275px; --smush-placeholder-aspect-ratio: 1275\/956;width: 100%;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"1275\" height=\"956\" title=\"EVENT__NCK9153 fix\" data-id=\"406\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/EVENT__NCK9153-fix.jpg\" style=\"width: 100%;\"><\/noscript><\/span><span style=\"width: 100%;\"><img decoding=\"async\" alt=\"\" width=\"1080\" height=\"720\" title=\"49530743587_a41883ed66_k\" data-id=\"752\" style=\"aspect-ratio: auto 1200 \/ 800;\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/ProductCampPlPanel2.jpg\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2020\/04\/49530743587_a41883ed66_k-scaled.jpg\" data-width=\"1080\" data-height=\"720\" data-init-width=\"1200\" data-init-height=\"800\" loading=\"lazy\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"2048\" height=\"1365\" title=\"ProductCampPlPanel2\" data-id=\"408\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/ProductCampPlPanel2.jpg\" style=\"--smush-placeholder-width: 2048px; --smush-placeholder-aspect-ratio: 2048\/1365;width: 100%;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"2048\" height=\"1365\" title=\"ProductCampPlPanel2\" data-id=\"408\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/ProductCampPlPanel2.jpg\" style=\"width: 100%;\"><\/noscript><\/span><\/p>\n<h3 id=\"t-1586702302242\"><strong>Workshops<\/strong><\/h3>\n<p><span style=\"width: 100%;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"2048\" height=\"1365\" title=\"65764697_2338089933095903_5092021558650601472_o\" data-id=\"382\" style=\"\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/65764697_2338089933095903_5092021558650601472_o.jpg\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/65764697_2338089933095903_5092021558650601472_o.jpg\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"2048\" height=\"1365\" title=\"65764697_2338089933095903_5092021558650601472_o\" data-id=\"382\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/65764697_2338089933095903_5092021558650601472_o.jpg\" style=\"--smush-placeholder-width: 2048px; --smush-placeholder-aspect-ratio: 2048\/1365;width: 100%;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"2048\" height=\"1365\" title=\"65764697_2338089933095903_5092021558650601472_o\" data-id=\"382\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/65764697_2338089933095903_5092021558650601472_o.jpg\" style=\"width: 100%;\"><\/noscript><\/span><span style=\"width: 100%;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"4608\" height=\"3456\" title=\"IMG_20191009_152933_Bokeh\" data-id=\"403\" style=\"\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/IMG_20191009_152933_Bokeh.jpg\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/IMG_20191009_152933_Bokeh.jpg\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"4608\" height=\"3456\" title=\"IMG_20191009_152933_Bokeh\" data-id=\"403\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/IMG_20191009_152933_Bokeh.jpg\" style=\"--smush-placeholder-width: 4608px; --smush-placeholder-aspect-ratio: 4608\/3456;width: 100%;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"4608\" height=\"3456\" title=\"IMG_20191009_152933_Bokeh\" data-id=\"403\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/IMG_20191009_152933_Bokeh.jpg\" style=\"width: 100%;\"><\/noscript><\/span><span style=\"width: 100%;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"619\" height=\"872\" title=\"65585015_2338089979762565_728510007695376384_o\" data-id=\"384\" style=\"\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/65585015_2338089979762565_728510007695376384_o-e1571131943206.jpg\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/65585015_2338089979762565_728510007695376384_o-e1571131943206.jpg\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"619\" height=\"872\" title=\"65585015_2338089979762565_728510007695376384_o\" data-id=\"384\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/65585015_2338089979762565_728510007695376384_o-e1571131943206.jpg\" style=\"--smush-placeholder-width: 619px; --smush-placeholder-aspect-ratio: 619\/872;width: 100%;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"619\" height=\"872\" title=\"65585015_2338089979762565_728510007695376384_o\" data-id=\"384\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/65585015_2338089979762565_728510007695376384_o-e1571131943206.jpg\" style=\"width: 100%;\"><\/noscript><\/span><span style=\"width: 100%;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"2698\" height=\"3024\" title=\"IMG_3779 copy\" data-id=\"402\" style=\"\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/IMG_3779-copy-e1571063806122.jpg\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/IMG_3779-copy-e1571063806122.jpg\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"2698\" height=\"3024\" title=\"IMG_3779 copy\" data-id=\"402\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/IMG_3779-copy-e1571063806122.jpg\" style=\"--smush-placeholder-width: 2698px; --smush-placeholder-aspect-ratio: 2698\/3024;width: 100%;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"2698\" height=\"3024\" title=\"IMG_3779 copy\" data-id=\"402\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/IMG_3779-copy-e1571063806122.jpg\" style=\"width: 100%;\"><\/noscript><\/span><span style=\"width: 100%;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"4032\" height=\"3024\" title=\"Adevinta1\" data-id=\"383\" style=\"\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/Adevinta1.jpg\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/Adevinta1.jpg\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"4032\" height=\"3024\" title=\"Adevinta1\" data-id=\"383\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/Adevinta1.jpg\" style=\"--smush-placeholder-width: 4032px; --smush-placeholder-aspect-ratio: 4032\/3024;width: 100%;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"4032\" height=\"3024\" title=\"Adevinta1\" data-id=\"383\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/Adevinta1.jpg\" style=\"width: 100%;\"><\/noscript><\/span><span style=\"width: 100%;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" title=\"65634654_2338085176429712_9033120821186396160_o\" data-id=\"423\" width=\"2048\" height=\"1365\" style=\"\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/65634654_2338085176429712_9033120821186396160_o.jpg\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/65634654_2338085176429712_9033120821186396160_o.jpg\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" title=\"65634654_2338085176429712_9033120821186396160_o\" data-id=\"423\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/65634654_2338085176429712_9033120821186396160_o.jpg\" width=\"2048\" height=\"1365\" style=\"--smush-placeholder-width: 2048px; --smush-placeholder-aspect-ratio: 2048\/1365;width: 100%;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" alt=\"\" title=\"65634654_2338085176429712_9033120821186396160_o\" data-id=\"423\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/65634654_2338085176429712_9033120821186396160_o.jpg\" width=\"2048\" height=\"1365\" style=\"width: 100%;\"><\/noscript><\/span><span style=\"width: 100%;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"1000\" height=\"1333\" title=\"IMG_20191009_144155_Bokeh\" data-id=\"424\" style=\"\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/IMG_20191009_144155_Bokeh-e1571132297279.jpg\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/IMG_20191009_144155_Bokeh-e1571132297279.jpg\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"1000\" height=\"1333\" title=\"IMG_20191009_144155_Bokeh\" data-id=\"424\" data-src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/IMG_20191009_144155_Bokeh-e1571132297279.jpg\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/1333;width: 100%;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"1000\" height=\"1333\" title=\"IMG_20191009_144155_Bokeh\" data-id=\"424\" src=\"https:\/\/itamargilad.com\/wp-content\/uploads\/2019\/10\/IMG_20191009_144155_Bokeh-e1571132297279.jpg\" style=\"width: 100%;\"><\/noscript><\/span>  <\/p>\n<h2 style=\"text-align: center;\">Join my Newsletter<\/h2>\n<p style=\"text-align: center;\">Never more than one email per week. No Spam.<\/p>\n<p>      SIGN UP     <\/p>\n<p style=\"text-align: center;\"><strong><span style=\"color: rgb(28, 28, 28);\">Itamar&nbsp;<\/span><span style=\"color: rgb(42, 169, 213);\">Gilad<\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Itamar&nbsp;Gilad Book Workshops Keynotes Resources Downloads Blog Images Videos Clients About Resources Downloads GIST Framework Slides Confidence Calculator GIST Board Ebook &#8211; Testing Product Ideas Handbook Ebook &#8211; OKRs Done Right Ebook &#8211; 15 Essential Product Frameworks Confidence Calculator GIST Board Videos Blog Product Management Is Your Company Evidence-Guided? \u00a0 As I teach evidence-guided product [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Resources - Itamar Gilad<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/itamargilad.com\/resources\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Resources - Itamar Gilad\" \/>\n<meta property=\"og:description\" content=\"Itamar&nbsp;Gilad Book Workshops Keynotes Resources Downloads Blog Images Videos Clients About Resources Downloads GIST Framework Slides Confidence Calculator GIST Board Ebook &#8211; Testing Product Ideas Handbook Ebook &#8211; OKRs Done Right Ebook &#8211; 15 Essential Product Frameworks Confidence Calculator GIST Board Videos Blog Product Management Is Your Company Evidence-Guided? 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